This may seem old-fashioned, but if you hand out business cards then it’s worth considering.

For a more subtle approach, add an icon or Snapcode in the email’s header or footer. Announce your presence on Snapchat or preview special content.

If your brand has a newsletter it should definitely include call-outs to for Snapchat follows. And if it makes sense, put the icon or link first in order. It’s pretty standard to share links to your social profiles in your email footer. Use an applicable CTA, like: Follow me on Snapchat for a behind-the-scenes look at this story… Chances are, if someone’s reading your blog post, they’d also be interested in your Snapchat content. If you have a contact page, you could add it there, too. Typically icons are used on a website’s header, sidebar, or footer to promote their brand’s social media accounts. Or, be even more direct by using your unique, scannable Snapcode. You can promote your Snapchat presence with your handle and Snapchat icons that link back to: /add/yourusername. Since it’s harder to be discovered in the Snapchat app, it’s important to share your Snapchat presence in other places. Make your Snapchat account more discoverable Choose appropriate themes, imagery, typefaces, and colors to complement your brand story.Ģ. Along the same lines, your marketing campaign should be unified aesthetically. What branded story do you want to share? Any given campaign should have a cohesive concept or storyline for Snappers to follow.

It’s important to know who your prospective Snapchat friends are and what they’re interested in. A good strategy will encompass all of these goals with simple solutions. But maybe you have other goals, like web conversions, sales, or video views. Discovering how to get more Snapchat followers will be one of your marketing objectives. Your Snapchat marketing strategy should include: Have a clear Snapchat strategyĮfforts to grow your Snapchat following may fall short if they’re not supported by a comprehensive social media marketing strategy. How to get more Snapchat Friends: 15 tips that really work 1. Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business.

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